HiSense “TV Commercial”

This spot was high-profile, as it aired during multiple national NASCAR races on FOX, but was chaos underneath. Faced with just 3 days to assemble and working with a London agency, I pulled together a full crew (both travel and local), including pyrotechnics and aerial cinematographers, to shoot at the Charlotte Racetrack. Though it rained 12 of our 48 hours to shoot, we strategically planned the shots we needed and ended up with a pretty cool spot where they viewer didn’t know the difference!